Tactics for Business Success with Bert Thornton and D.C. Reeves

Tactics for Business Success with Bert Thornton and D.C. Reeves

Thursday, January 18, 2018

5 Eleven Palafox

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Business success doesn’t happen by accident; it requires careful thought and planning. Whether you are just starting out as a new business owner or you have successfully been running one for quite some time, there are always strategies that can help maximize your success rate in the marketplace.

This session brings your two entrepreneurs, one seasoned and one just starting out, to help you navigate your way to success.

Bert Thornton, Former President and Chief Operations Officer Waffle House, Inc will share with you his “Success Tactics” learned over years of business experience with Waffle House® restaurants. Bert joined as a manager trainee and helped it become an iconic restaurant chain, with more than 2,100 locations in 25 states in the United States. At Waffle House® restaurants, success is measured by one thing–PEOPLE.

D.C. Reeves is a Pensacola native and the Founder and CEO of Perfect Plain Brewing Co. He took the leap into entrepreneurship, gaining inspiration from the first-ever EntreCon in 2015. Almost precisely two years later, Perfect Plain opens its doors. He would have never done it without the guidance of Quint Studer, Bert Thornton and Scott Zepp, what he calls a dream team of mentors to create a successful business and will share with you what he learned.

This session is the essential guide for entrepreneurs new and seasoned business owners alike, filled with tactics and strategic information to use daily on the road to sustained personal and professional success.

Lunch is included.

Speakers
Bert Thornton was president of the student body at TR Robinson High School in Tampa, Florida and attended Georgia Tech on a full football scholarship. He was an officer in the US Army and served a year in Vietnam. Bert worked 2 years with NCR’s IT department (back then it was called EDP–electronic data processing) before joining Waffle House, Inc. as a manager trainee. Four years later, he became vice president.

Bert was appointed President and Chief Operations Officer of Waffle House, Inc. and helped build the company to its present iconic status; one of the largest 24-hour restaurant chains in the world. He retired from restaurant operations in 2011 and remains as Vice Chairman Emeritus.

If you are a fan of Waffle House, he is also the Bert of “Bert’s Chili”. Bert developed the recipe in 1983 and it is one of Waffle House’s most popular items with over 11 million servings sold each year.

Bert and his wife, Kathy, have three daughters, all Georgia Tech graduates, as is he.

He is an active mentor of high school and college-aged students as well as young and middle-aged businessmen and women.

Bert thinks excellence in early education, guidance and development is critical and he has a Board role with a charter public elementary/middle school in DeKalb County, Georgia. Bert enjoys golf and hunting.

 

D.C. Reeves is a Pensacola native and the Founder and CEO of Perfect Plain Brewing Co.

Perfect Plain is a community inspired brewery established in 2017. Opening on November, PPBC sold 222,000 ounces – or about 18,500 beers – in its first six weeks.

The name is inspired by Rachel Jackson, wife of President Andrew Jackson, whose first impression of Pensacola was documented in a July 23, 1821 letter to a friend describing Pensacola as a Perfect Plain that enlivens the whole system.”

Before the beer world, D.C.’s professional background came in journalism and marketing, spending a decade as a college football writer, website manager and marketing professional. He also serves as the Chief of Staff for Quint Studer and the Studer Family of Companies.

He took the leap into entrepreneurship, gaining inspiration from the first-ever EntreCon in 2015. Almost precisely two years later, Perfect Plain opens its doors. He would have never done it without the guidance of Quint Studer, Bert Thornton and Scott Zepp, what he calls a dream team of mentors to create a successful business.

D.C. now resides in downtown Pensacola with his wife Shannon, the Event Sales Manager at the Studer Family of Companies,  their daughter Caroline and their dog Henry.